· Newsletter ·
#75: JollySEO.com is dead. Long live JollySearch.com.
Happy Tuesday! First, a moment of silence: We killed Jolly SEO.
Before you scroll past, no, this is not an "SEO is dead" post. Stick around. There's a grand reopening offer at the bottom that includes a free month of services.
What did happen: if you type jollyseo.com right now, you'll land at jollysearch.com. We 301'd our own brand.
Why We Killed Jolly SEO
Our old website didn't match our work.
We've spent years building a team that obsesses over every client campaign. The site? It looked like it was built in a weekend. Worse, it was a hodge podge of added-on elements over several years.
I'm not joining the "SEO is dead" parade. SEO is alive and well.
But our clients come to us for earned linkbuilding, Reddit and Quora brand mentions, on-site content, technical SEO, and YouTube visibility for AI search. Calling that "SEO" didn't describe the full picture.
So, we re-branded. Jolly SEO is now Jolly Search.
Some people call what we do AEO. Some call it GEO. Undoubtedly, there is a massive SEO foundation.
We call ourselves Jolly Search.
What's New
The new jollysearch.com is built to show, not just tell.
Every service page now walks you through the why, how, and what results look like. No more guessing.
If you've referred us to someone before and felt weird sending them to the old site, that problem is solved. Send them to jollysearch.com and let the site do the talking.
The Great Refresh
Moving from jollyseo.com to jollysearch.com was not just a domain swap. It was a full technical SEO migration.
I personally went through 30+ checklist items. Honestly, I'm still completing some… and roping in Morgan to complete others haha.
- 301 redirects on every indexed page.
- Robots.txt updated.
- Sitemap regenerated and resubmitted in Search Console.
- Canonical tags repointed to the new domain.
- OG tags and structured data refreshed across every page.
- Internal links rewritten.
- Google Business Profile updated.
- Old backlinks checked for redirect chains.
- New page copy checks for previously ranking keywords…
If you're planning a domain migration, do not skip any of these. One missed canonical tag can split your authority across two domains. One forgotten redirect can tank a page that took years to build.
NGL, I actually enjoyed the process. There's something satisfying about a clean migration checklist with every box ticked. (Yes, I'm that guy.)
Grand Reopening
Let's get straight to it. We're celebrating the new site with a special offer:
We're giving away an entire month of free services!
If you want first dibs, book a strategy call this week and mention "grand reopening." Sign up for our standard contract, and we'll add a full extra month on top completely free.
Same team, same quality, zero additional cost.
Until next week,
Greg
P.S. Curious what earned linkbuilding or Reddit brand mentions actually look like in practice? Hit reply and I'll send you live examples.